Modern Marketing Approches in Profit Maximization


Objectives: 

-  Introduce the basics of modern marketing 
-  Understanding the steps of a successful marketing process 
-  Introduce the characteristics, features and potentials of successful marketing representative 
-  Introduce the basics and practices of Cross-Selling
-  Introduce the basics and practices of Direct Marketing

Target Group: 

- Members of senior management
- Members of middle management 
- Marketing managers, their deputies and assistants 
- Sales managers and their assistants 
- Marketing managers and their assistants
- Accounting managers and client relations mangers

Contents: 

- Basics of modern marketing 
- Steps of successful marketing process 
- Characteristics of successful marketing representatives
- Skills and potentials of successful marketing representatives 
- Cross-Selling: basics and practices 
- Direct Marketing: techniques and practices
- Practical cases and applications 



Course Duration:  

 (15) hours / 3 days



For more details don’t hesitate to contact the training officer :

on telephone number 17383001
or e-mail at: gizrmrmt.yzsizrm@gztrgizrmrmt.xln